Online shopping

Creating Trust through Transparency with Online Sales

As more people have shopped online during 2020 than at any other time, consumers’ trust in online retailers has become more important than ever.  However, if a retailer fails to recognize the widening gap between customer expectations and the service and product they deliver, this can lead to disappointed customers, who will ultimately shop somewhere else.

Research has shown that there have been more online shoppers due to the pandemic during 2020 with a growing number of e-tailers to choose from, however the quality of service has varied greatly among retailers.

Some of the problems consumers have encountered include late or non-delivery,  purchasing a product that is available during the online shopping process only to find it is unavailable at the checkout, and difficult or impossible follow-up with the merchant after delivery or tracking down a product that has not been delivered.

The reliance on online shopping is expected to continue and increase during 2021, placing more pressure on supply chain, inventory management and customer support and retailers will be required to take ownership of the end-to-end customer experience.  Once a customer gains trust in an online brand and the service and products they offer, they will not only shop at that store again, but happily refer the retailer to friends and family.

Implementing tools to manage operational complexities and improve customer communications in order to provide a transparent transaction from the buy button right through to product delivery is sure to set the savvy retailer apart from the competition.

Retailers who are looking at ways to improve upon their customer support and product delivery service levels of 2020 are sure to be the winners in 2021.

xocbox provices retailers with the tools to manage their online and retail operations, including order and inventory management, and customer communication tools.  Contact xocbox to learn more.

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xocbox automates orders to Quickbooks

If you are lucky enough to have increased your online sales during the pandemic, you have probably discovered that the downside of more orders is more paperwork in the form of customer sales and returns, supply orders, inventory tracking and customer support.

xocbox is working with customers to automate their accounting processes as orders are received from their websites.  Eliminating data entry between systems not only saves time but is often a more accurate way of tying accounting processes together, enabling staff to spend time on customer facing issues and marketing.

Quickbooks documents such as Customer Sales Receipts, Invoices, Vendor POs, Bills and Inventory are easily managed with the xocbox Quickbooks integration tool which works seamlessly with your online store.

If you are struggling to keep up with Quickbooks data entry generated by sales from your website,  contact xocbox and learn how we can help.

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xocbox helps optimize shipping times and costs

We were recently asked if we could help one of our customers reduce the cost and time it takes to ship products to their customers and also maximize the potential for them to avoid buying from warehouses where certain products were out of stock, and instead ship from the next nearest warehouse where products were available.  We were able to do this by utilizing the tools available in the xocbox Order Manager.

As many retailers found out last year, the pandemic has caused supplier inventory levels to fluctuate sharply.  A product that has plenty of stock one day can quite easily be completely sold out by the next day.

If the supplier has more than one warehouse holding stock of the same products, shipping from another location can often be the answer.  However, this can be a time-consuming and expensive solution for the retailer who first has to locate the warehouse(s) with the quantity required to fulfill the order, then figure out the best carrier to use for shipping, and decide whether all other items in the order could be shipped from the same location, or whether the order will need to be split and shipped from multiple warehouses.

xocbox shipping and warehouse manager

 

xocbox streamlines the process of managing order fulfillment by quickly giving you visibility to stock availability at a given location, and helping you choose the most optimal shipping method.

The xocbox Order Module is able to check orders received online against available supplier inventory, and the dropdown menu shows quantities of each SKU at each warehouse.

If the order can be fulfilled by the nearest warehouse to the delivery address, and the cutoff time has not passed, then this option is chosen.  If the order cannot be fulfilled by the closest warehouse, then the decision can be made to split the shipment between warehouses, or fulfill the whole order from a warehouse that is further away if that is a possibility.

If order fulfillment and inventory management have been problematic for your business, contact xocbox to learn more about our Order Module and Shipping Manager and how we might be able to help.

 

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Retail Trends for 2021

There is no question that whatever we predicted would happen to retail in 2020 was quickly changed with the onslaught of the pandemic.

2020 forced bricks and mortar stores to expand their online presence and offer curbside pickup in order to survive.  Customer behavior also changed due to working from home, home-schooling and the desire to shop online for essentials such as groceries and health products.  Professional work attire was no longer needed, and sweats and athletic gear became the norm for virtual meetings.

Online stores not only had to deal with more competition, but some also had to look at different ways of attracting customers as marketplaces such as Amazon gave priority to essential product sellers.

As the pandemic continues to influence how we live and shop, many of these trends are predicted to continue throughout much of 2021. So what are the things that retailers need to do to arm themselves with the tools to attract shoppers and outstrip the competition?

In 2020 we learned that the retail supply chain was pushed to its limits by the pandemic, and this trend is likely to continue.  Retailers should expand their supply chain partners in order to be able to respond to unpredictable demand and be able to step in where the competition fails, either on product supply or ability to deliver in a timely manner.  Optimization of omnichannel fulfillment to customers and analysis of shopper behavior data will also be invaluable.

Last year’s experience has shown that technology to give you real-time inventory visibility and the ability to source products from the closest possible warehouse or supplier should be a top priority for 2021!

If you are struggling with inventory management, contact xocbox to learn how we can help.

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More Business Buyers using Amazon

In a recent survey by B2BecNews, it was discovered that nearly 8 out of 10 business buyers were using Amazon to purchase and you would naturally think that it would be a place where manufacturers and distributors are planning to sell their products, if they are not doing so already.

Corporate buyers would love to see more sellers on the Amazon marketplace, but the survey revealed that the manufacturers and distributors surveyed had no future plans to sell on Amazon marketplace.

The survey, which covered corporate buyers from a range of industries including automotive, consumer electronics, industrial and healthcare products found that a staggering 78.4% of B2B buyers researched and made a purchase from Amazon Business, and it is possible that number would be even higher if more manufacturers made their products available on the B2B channel.

Only about 40% of manufacturers sell on either Amazon Business or Amazon.com, and nearly 50% of manufacturers that don’t sell on Amazon, did not have any plans to do so. 10% planned to do so in six months or less, just over 5% thought they would do so in six months to a year, another 13.5% had plans to sell in 1 to 2 years time, so many are ignoring the opportunity to tap into potential buyers who are seeking products that they may sell.

Corporate buyers, who are accustomed to buying online for their personal purchases, are looking for the same ease and simplicity when they make purchases for their business. Amazon B2B offers buyers a streamlined shopping experience which equals the ease with which buyers shop online for themselves.

Manufacturers and distributers who have a website or portal for buyers often believe that they don’t need to be on a marketplace, but research is showing that this is not the case. The opportunity to buy several types of products from different suppliers in one place is also attractive to busy executives.

The numbers below indicate where buyers are most likely to go for their purchases:

Amazon Business – 78.4%
Alibaba – 36.5%
ThomasNet – 28.4%
Global Sources – 24.3%
Wholesale Central – 16.6%

If you are interested in selling on a B2B portal, but not sure where to start, contact xocbox to learn how we can help. Tel 858-752-3803, or email info@xocbox.com.

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More Online Stores add Bricks and Mortar Presence

 

All through 2017 and even into the beginning of this year we are learning of bricks and mortar stores closing.  Household names like Sears and Macy’s have seen many store closures and you could be forgiven for thinking that the long talked about demise of the bricks and mortar store is finally here.  Will 2018 be it?  No.

The numbers reported by Forrester and the National Retail Federation show a different picture, with more brands planning to open stores rather than close them this year. The best examples of these are stores that used to be ecommerce pure-play stores such as Warby Parker and Amazon.  These stores have realized that a physical presence helps to build their brand and increase market share both online and offline.

As retailers continue to evolve they are looking for ways to integrate both the digital and physical world and new ideas keep showing up in our in-store shopping experiences.  Self-checkout is becoming more and more common, and buy online and pick up in store is a great way to get people into the store to browse for more products.

Landlords are also taking notice, and realizing that many of the online stores that are just testing the waters in the bricks and mortar world will not want to sign a 10-year lease until they know they’ve got the selling formula right, have started to offer short-term leases or even pop-up store locations and the concept of the “anchor” tenant is probably long gone.

The list of etailers who have made the decision to go brick-and-mortar continues to grow – look out for these at your local mall – Bonobos, Casper, Untuckit… if they are not already  there, it’s just a matter of time.

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