Blog

Amazon robots lead to better fulfillment

image of robot

Amazon revealed today that it had deployed 15,000 robots in ten of its fulfillment centers throughout the US. This will allow Amazon to increase the performance of its already super fast fulfillment centers.

After purchasing Kiva Systems Inc, a logistical provider of robot technology, Amazon anticipated it would have approximately 10,000 in centers by 2015. The retail giant estimates that the introduction of robots will not only increase the speed of fulfilling orders, but also eventually reduce operating costs by as much as $450 million.

Amazon is really raising the standard for retailers with super-fast shipping, and super-fast fulfillment. So what can smaller retailers to do attract buyers to their store when confronted with this competition?

Small businesses need to automate as many of their processes as possible to improve the service they offer to shoppers, and also to free up some of the time their associates would otherwise spend on routine tasks.

Retail predictions for 2015 are betting on a customer-centric year, where customer service, customer interaction with products and services and custom items for customers are a high priority. Small and medium sized businesses focusing on personalized products can make a big impression on shoppers with superlative service and the clever use of technology.

Contact xocbox to learn about automating your business processes.

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Cyber Monday was a winner!

holiday decorations in store

Figures just released by comScore show that retail sales on Cyber Monday were over $2 billion, and these figures do not include sales made through a tablet or mobile device.  Wow!

The report went on to say that consumers spent 26% more in 2014 than they did in 2013 over the holiday weekend, and online sales are continuing to outstrip those of bricks and mortar stores.

Any retailer who has still not been able to get their products online, or has a website that doesn’t have mobile and tablet capability for shoppers is losing out on valuable revenue.

Contact xocbox if you are struggling to keep up with listing your products, and running your business – our tools can help you manage your store, and we have a great new product coming in the new year!

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Black Friday Week or Month?

holiday shopping picture

Last night I purchased something from a local Banana Republic store, and at the checkout I was given a coupon called TGI(B)F which said “Early Access to Black Friday”, and had discounts I could use from November 24 through November 27.

The sales associate cheerfully told me that if I couldn’t deal with Black Friday shopping, I could shop early from Monday 24th.

I also read an article saying that Walmart plans to make it Black Friday week.  Walmart’s Black Friday begin at 12:01am on Thanksgiving and will include five days of sales online and in their physical stores, taking us through Cyber Monday.

It looks like many retailers such as JC Penney, Staples, Macy’s and Target are planning to open on Thanksgiving  – with some as early as 5pm.

Retailers are increasingly aware that shoppers are turning to the web to shop at times that suit them, not retailers, and Black Friday has become symbolic with the start of the holiday shopping season, not necessarily the one day for the best bargains.

With shoppers researching prices online, and checking spot sales in bricks and mortar stores, the 2014 holiday shopping season is going to offer bargains for weeks to come.

So don’t worry about rushing out the door to bargain hunt, as soon as you’ve eaten your turkey dinner – retailers will surprise us with flash sales right through the holiday season, and the best bargains may appear as we draw closer to the end of December.

 

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Free Shipping

shipping options in store

I have just returned from the WooConference 2014 in San Francisco, and came away with lots of ideas and information.

With a host of great speakers, we didn’t know what to expect, and the interesting thing is they all offered great new ideas, and reiterated some of the concepts we know we should all be offering.

One of the things all store owners must be thinking about at this time of year is Free Shipping, and is it really worth it? Well the answer is, a big YES!

Speaker after speaker mentioned the value of having free shipping available in your online store.

One speaker stated that 73% will shop with Free shipping offered, and that 90% will buy more from your store if free shipping is offered.

Another speaker said that research showed 44% of shoppers will drop out without free shipping, and go elsewhere.

So how can you make free shipping work for your store?

If you can’t sell all your products with free shipping, try offering free shipping on the total value of an order over a given amount, such as $100. This not only attracts shoppers, but entices them to spend over the $100 amount in order to benefit from the shipping offer.

Another way is to offer free shipping on products that you are planning to mark down in the next few days / weeks. You may sell them at full price, simply because you are offering free shipping.

Try offering free shipping on combined purchases in a certain category or categories.

Set up an email campaign offering free shipping to those who buy a product / products before a certain date.  This way you will benefit from receiving revenue quicker.

Show a FREE SHIPPING label on your home page, so shoppers know it is available as soon as they land on your store. If possible, have free shipping in your header, so it appears on every page.

There is no question that competition is stiff in the online marketplace, but free shipping is here to stay and it is what shoppers have come to expect, not just from the big box stores, but from any online store or marketplace.

So don’t despair – in the long run, the more you sell, the better rates you can negotiate with your shipping service, so figuring out how to get started is crucial to your ongoing success.

Why not start by talking to your local shipping store?  By passing more work their way, you may be able to solve your own shipping problems as well.

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Improving Supply Chains

shopping
 
 

In a recent study carried out by Boston Retail Partners that surveyed 500 North American retailers, one of the main areas of concern was supply chain.

Of those respondents, 93% were working towards solutions that would allow them to integrate operations and sales from physical stores, and online sales from desktop and mobile devices.

Ensuring that the flow of products to customers is seamless from the purchase order issued to a supplier, right through to delivery – whether via drop ship or through the retailer’s own store has been made more efficient through the use of electronic data interchange, or EDI.

In fact, many of the major big box stores will not work with smaller suppliers if they do not carry out their operations in this way.

Rigid guidelines and standards must be followed to enable EDI to work smoothly, and universal forms and messaging formats, for example, Invoice 810, Advance Shipping Notice 856, are recognized formats.

There is no question that EDI is efficient as a business to business tool.

However, if you are a retailer trying to respond to customer demand as indicated by social media, Google data or other web signals, you may need additional monitoring tools to meet your company’s demand.

If your company is facing challenges with any aspect of its supply chain, drop ship or delivery, contact xocbox – we would be pleased to discuss your business needs.

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Apple Makes Headline News Again

apple introduces apple pay

 

This week Apple announced that it had sold an astonishing 39 million iPhones in the quarter ending September 2014, up from 33.8 million sold in the same quarter last year.

There is no doubt that we love our smartphones, and yesterday the iPhone just got smarter with the introduction of Apple Pay, described on their website as “Your Wallet. Without the Wallet”.

Many major banks have already signed up to parter with Apple, and more are scheduled to follow.

The convenience that Apple Pay presents for shoppers, and the huge number of iPhones sold, suggests that consumers will readily adopt this new way of paying.

Apple Pay can be used with retailers and chains such as Open Table, Panera Bread, Target and Staples, with more scheduled to follow.

What About Your Store?

So can your store use Apple Pay yet?

Most retail stores that accept contactless payments that are based on wireless-chip technology, or NFC, should be able to use Apple Pay. If your store has the hardware in place, but has not activated the functionality yet, now may be a good time to do so.

Shoppers can also use Apple Pay within store apps, without having to enter card numbers, or any other personal information, using fingerprint ID to authorize a transaction.

Research indicates that the majority of stores in the US are not equipped at this time to do contactless transactions, and smaller retailers may be wondering how they are going to keep up with yet another new piece of technology.

However, due to a requirement coming into force in 2015, merchants will need to upgrade equipment to include an enhanced security system or EMV, so now may be a good time to also enhance the system with NFC capability.

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